About Us

SweatAngels was founded by Kal Deutsch, who has held leadership positions at companies ranging in size from venture-funded startups to Fortune 100 companies. His range of expertise includes marketing, product development, finance, strategy, new media, Internet technologies, and more! With hands-on experience with business cases, business plans, requirements documents (MRD, BRD, PRD), web production, video production, Internet marketing (SEM, SEO, PPC, affiliate, viral), financial modeling, and strategic planning, he can take an idea all the way from concept to market launch.

His career highlights include:

  • Reported to CEO and was part of senior management team at the second largest online real estate portal, managing product development, web production, and telephone sales staff.
  • Designed and implemented product development process for international credit card processor.
  • Managed finance and strategy function within Fortune 100 Company, developing complex financial models and business cases shaping corporate business plans.
  • Independent filmmaker with short film nominated to Sundance Film Festival.
  • Earned MBA from Haas School of Business at U.C. Berkeley, with emphasis in finance.

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